Description: Images on listing, are of this book. HARDCOVER______________We live in an age of unparalleled opportunity for innovation. We’re building more products than ever before, but most of them fail―not because we can’t complete what we set out to build, but because we waste time, money, and effort building the wrong product.What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That’s the promise of Running Lean.In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a "product/market fit" for your fledgling venture, based on his own experience in building a wide array of products from high-tech to no-tech. Throughout, he builds on the ideas and concepts of several innovative methodologies, including the Lean Startup, Customer Development, and bootstrapping.Running Lean is an ideal tool for business managers, CEOs, small business owners, developers and programmers, and anyone who’s interested in starting a business project.Find a problem worth solving, then define a solutionEngage your customers throughout the development cycleContinually test your product with smaller, faster iterationsBuild a feature, measure customer response, and verify/refute the ideaKnow when to "pivot" by changing your plan’s courseMaximize your efforts for speed, learning, and focusLearn the ideal time to raise your "big round" of funding Get on track with The Lean Series
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Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Book Title: Running Lean: Iterate from Plan A to a Plan That Works by Ash Mau
Book Series: Running Lean: Iterate from Plan A to a Plan That Works by Ash Mau
Item Length: 9 in
Original Language: English
Vintage: No
Personalize: No
Format: Hardcover
Language: English
Personalized: No
Features: Abridged, Dust Jacket
Topic: Applied Technology, Business Analysis, Business Ethics, Business Software, Setting up Business, Small Business, Technology
Signed: No
Ex Libris: No
Narrative Type: Nonfiction
Publisher: O'Reilly Media
Intended Audience: Young Adults, Adults
Inscribed: No
Edition: Collector's Edition
Publication Year: 2012
Type: ENTREPRENEUR GUIDANCE
Literary Movement: Enlightenment, Modernism
Era: 2020s
Author: by Ash Maurya
Genre: Business, Economics & Industry, Engineering & Technology, Finance
Country/Region of Manufacture: United States
Number of Pages: 220 Pages