Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Culture And Consumption Ii: Markets, Meaning, And Brand ManagementISBN13:9780253217615ISBN10:025321761XAuthor:McCracken, Grant David (Author)Description:A Follow-Up To Grant Mccracken's Groundbreaking Culture And Consumption, This New Book Trades The Usual Platitudes About The Consumer Society For A More Detailed, Exacting Anthropological Treatment Each Section Of The Book Pairs A Brief Essay With An Academic Article The Essay Is Designed For A Quick, Provocative Glimpse Of The Topic; The Article Provides A Deeper Anthropological Treatment The Book Opens With A Broadside Against The Now Thoroughly Conventionalized Attack On The Consumer Culture Essays Follow On Homes, Cars, People, And Social Mobility; Celebrities, Consumerism, And Self-Invention; Museums And The Power Of Objects; The Anthropology Of Advertising; And Marketing, Meaning Management, And Value Like Mccracken's Previous Volume, This New Book Is An Engaging, Informative, And Eye-Opening Foray Into Modern Consumer Culture Binding:Paperback, PaperbackPublisher:INDIANA UNIV PRPublication Date:2005-07-22Weight:0.87 lbsDimensions:0.74'' H x 9.1'' L x 6.3'' WNumber of Pages:226Language:English
Price: 22.7 USD
Location: USA
End Time: 2025-01-03T13:25:50.000Z
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Book Title: Culture and Consumption II : Markets, Meaning, and Brand Management
Item Length: 9.3in
Item Height: 0.6in
Item Width: 6.1in
Author: Grant David Mccracken
Format: Trade Paperback
Language: English
Topic: Consumer Behavior, Sociology / General, Economics / General, Anthropology / Cultural & Social, Anthropology / General
Publisher: Indiana University Press
Publication Year: 2005
Genre: Business & Economics, Social Science
Item Weight: 12.2 Oz
Number of Pages: 240 Pages
